Founding / lead product designer

Anton LeshchenkoDesigning clarity out of complexity

11+ years turning complex product problems into simple experiences across consumer products, SaaS and growth

Selected work

Notable experience

September 2026

Senior Product Designer

Guesty.Incongoing

August 2025

Leading Product Designer

Jome

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Role

Led the successful rebrand from NewHomesMate to Jome.com, updating the entire design system and internal component library to support the new visual identity.

Achievements

  • Transformed the home buying journey from a realtor-centered, offline process into a seamless, end-to-end digital experience by launching the Buyers Hub, providing real-time guidance and progress tracking.
  • Optimized customer acquisition by simplifying internal quizzes and enabling rapid test environments through InvolveMe, increasing acquisition rates by 27%.
  • Collaborated cross-functionally to align product design with corporate guidelines, ensuring accessibility and usability in challenging operating conditions.
November 2024

Senior Product Designer

Kiwi.com

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Achievements

  • Created and maintained an SEO component library in Figma, reducing SEO experiment costs by 3x and preparation time by 2x, empowering the SEO team to rapidly build and adapt pages.
  • Led the Destination Preview project, enhancing user engagement and increasing CTR to booking started from KiwiDeals pages by 15% through improved destination explanations.
May 2022

Leading Product Designer

Luxoft / Halliburton